The team

The Small Business Project (TSBP) is a digital marketing team with a difference. Our wolf pack of subject specialists and multi-taskers puts clients' needs first, and works hard alongside them to deliver tangible results.

We won't spam you, pinkie promise.

Working remotely

We know how to work remotely, and how to succeed at it – after all, we’ve been doing it every day, long before Covid happened. It’s allowed us to build a diverse team, and be completely free of restrictions in finding and hiring top talent. Working remotely has also allowed us to maximise our working hours, and keep things productive, organised and structured.

Our growth journey

2017 – Getting started

Priyaneet & Rachit meet online and begin partnering on freelance projects. Number of clients: 20

2018 – Things get formal!

The Small Business Project becomes a registered firm. Number of clients: 20

2019 – Gaining ground

We sell out Kommune’s spoken word event ‘Mehfil’ and achieve #1 Bestseller position for Roshan Abbas’s book ‘Speechless’ on Amazon.Number of clients: 30

2020 – On the up and up

We raise over ₹35 lakhs for Vir Das’s PPV ‘Inside Out’; market Spotify X Kommune’s POD’ium and TEDxGateway; and build and launch over 20 websites.Number of clients: 50

2021 | A period of explorations

We grow our team, foray into edtech marketing, and get great results for e-commerce brands Cosmix, Colorbar and Bombay Kids Company.Number of clients: 79

Our founders

Priyaneet SinghCO-FOUNDER/CONTENT SPECIALIST

Co-Founder Priyaneet Singh is a Content & Communications Specialist and Marketing Strategist with an extraordinary work ethic. She has an unwavering commitment towards quality and sets high standards for the entire TSBP team. Always calm and organised, you’ll find Priyaneet unruffled even on the craziest of work days. The Brain behind TSBP, Priyaneet makes the most of the valuable skills she picked up during her six plus years as an editor at Penguin Random House company Dorling Kindersley. Her qualifications include an MBA (Marketing) from International Management Institute, New Delhi, master’s and bachelor’s degrees in English Literature from Lady Shri Ram College, Delhi University, as well as a Master-Level Digital Marketing Certification programme from Digital Vidya. When she’s not juggling her various roles at TSBP, Priyaneet practices yoga, greedily devours pyschological thrillers and crime shows on Netflix, and plays survival and strategy games.

Rachit HegdeCO-FOUNDER/DIGITAL MARKETER & FACEBOOK CERTIFIED LEAD TRAINER

A Business Development and Digital Marketing Specialist, Rachit is always in step with the ever-evolving digital marketing industry. An innovator in tune with the latest digital developments, Rachit is your go-to man for creative solutions for the trickiest of business problems. Whether it be the latest algorithm change or the freshest social media hack, Rachit is always in the know before anyone else. Over the last 5 years Rachit has consulted and worked closely with over 30 different businesses and helped them scale digitally – including events of various sizes, theatre productions, festivals, pubs, resorts, restaurants, music bands, lifestyle influencers and personal brands. All of which have given him a keen eye for zoning in on what makes a business tick. Apart from being an engineer-turned-marketer, Rachit enjoys teaching and training. He is a Certified Lead Trainer with Facebook, and has conducted over 100 coaching sessions and workshops, including on UpGrad, on Marketing on Twitter for some of the leading agencies in India.